I would like to take this opportunity to publicly thank Adam and Lyn Horowitz for bringing the General Store back into existence. This historic store is not only physically located in the center of our town, it is also the metaphorical epicenter of life in Harvard. In fact, it is a wonder our town ever survived the several-year drought from the General’s refreshments and treats. True, Harvard has been invaded by Dunkin’ Donuts, but no franchise will ever match the General in history or character.
The General Store is so much more than just another store. After a hot day of school in June, where do both Bromfield and elementary school students go for a cold soda or ice cream? The General. In between the many Saturday soccer games in the fall, it’s the General for a hot cup of coffee and a lollipop. When your child has an extra dollar left over from lunch money, where do they go to spend it? The General. Sunday mornings the General is the place to go for newspapers to keep on top of the week’s news. These past few years without the General have demonstrated that it is an irreplaceable facet of our society. The large crowd inside the General following the town’s recent Fourth of July festivities is a testament to how sorely it was missed by the community.
Thankfully the General is now back in business. It has changed in several ways, now sporting a high-class coffee bar and extensive M&M machine, but the history of the General has not been ignored. It is clearly displayed in posters on the walls, reminding us all of the qualities that have made the General a quintessential part of society in Harvard. It is not easy to move any establishment forward in accordance with the rapid changes in the current economy while still maintaining its history. Adam and Lyn Horowitz, however, seem to have done just that with the General Store. So again, thank you to the Horowitzes for bringing this integral part of Harvard back to life.
Abby Alexander
Littleton Road
